Advance your management skills with IIHMD international health care leadership and management programme

Improve your business effectiveness

Increase patient care and satisfaction

 

March 9-11, 2010 and June 15-17, 2010
 

 

Programme

This programme helps health care organizations in the need for a better managed care. The programme will help managers develop skills and motivation to face the challenges for a more effective management and better integration of the clinical pathways. This program is intended for managers who do not have strong managerial background, but wish to work effectively in their managerial position or for managers who are moving into general management positions and need greater leadership capabilities. This programme will also suit the needs of clinical and nursing staff members, who need to advance the professional skills with managerial knowledge for effective performance in the middle or top managerial position. The managers may study both modules or attend either of the two.

The following topics are covered in each module:

Module 1: Management module (March 9 – 11, 2010)

The programme covers the most important topics in finance and economics, strategic planning, balanced scorecard, customer relationship management, and health care marketing.

Strategic Management and Planning
This topic gives an overview of different relationships that are formed between organizations – the corner stones of the health care systems. Significant differences are demonstrated in operations of not-for-profit organizations and for-profit health care organizations. Finally, strategic planning will be reviewed and practiced using the Balanced Scorecard approach of Kaplan and Norton. This dynamic tool allows for planning consideration of all managerial aspects of operations which have impact on achieving the financial goals of the organization or department.

Marketing & Customer Relationship Management
This topic explores the nature and role of marketing within the health care sector and then, against this background, the principal dimensions of Customer Relationship Management (CRM) programmes and how a CRM policy benefiting patients and staff might be developed. As part of this, we examine elements of service excellence and the nature of the patient experience. The outcomes can be seen in terms of a greater understanding of strategies for customizing services to the needs of patients and how to balance patients’ expectations with the quality of a service and high capacity turnover.

Finance and Budgeting
This module presents and international and up-to-date overview of three main topics. Methods of how a community decides on its total health budget, how the funds may be raised, and how health care policy reforms may be judged. Further, methods of how care provider agencies (hospitals, health centres, family doctor practices, home care services, etc.) may be contracted and paid; the focus will be on how purchasing agencies (health insurers, health ministries, etc.) can implement contracts that benefit all parties – payer, provider, and consumer. Finally, methods of revenue maximization will be discussed with focus on the role of incentives and expenditure control which provide a potential for performance improvement. Key ideas will include the fact that every clinical decision is also a financial decision, and that reduced spending does not necessarily mean reduced quality of care. Various tools will be presented that support the management of care processes.
 

Module 2: Leadership module (June 15 — 17, 2010)

The programme covers the business areas that are required additional to the medical professional excellence: leading oneself, teams, and organization, productivity, emotional intelligence, service quality, team and personal quality.
General business excellence
This module will give you an easy to understand management concept, which envisages the professional
excellence and your general business excellence. You will learn your role as a leader, and what are your focus areas to develop your organization based on team and every individual. You will learn the management process and how you inspire your staff members to create organisational culture as the core for achieving results in your organization, characterized by everybody’s commitment, responsibility, loyalty and initiative.

Productivity
The productivity module explains the productivity concept and the productivity process. You will learn the skill of managing time and creating effective teams. This module closely relates to achieving results in your life and how you manage your life to reach a desired success.

Relations
This module gives you instructions to use for improving relationships in your team and in your organization, called the relationship process. You will learn about personal emotional intelligence and how to improve your development on certain areas of the EI. You will also learn how to develop an emotionally intelligent management that is compelling to other team members and customers.

Quality
In the last module we give you the quality concept and quality process to implement in your organization. You will learn about the personal quality and how to improve quality on a personal level and in your team. You will learn how to handle
complaints in an effective manner in order to use a complaint as an opportunity to improve the organisational quality.
 

Programme fee

Participants can either enrol in one of the modules or take the modules together. The programme fee includes all programme organisation, materials, comprehensive set of study books , use of internet, your full board accommodation on the site, meals and beverages. and local transfers in Slovenia.

The tuition fee is 2.800 Eur (VAT exclusive) for module I and II together. Each module may be attended separately at 1.500 Eur (VAT exclusive) per module.

When?

Module 1: March 9 — 11, 2010

Module 2: June 15—17, 2010

Admission requirements
A working level of English and at least two years of relevant managerial experience are the minimum programme application requirements. A completed application form is to be sent at least one month prior to the beginning of the programme. An early application is recommended as the number of participants per group is limited. Late applicants may be placed on a waiting list.

Why learning with IIHMD

The highly intensive program timetable makes an “in-residence” stay necessary. Class hours are usually 8:30 to 17:30 with breaks. No additional or hidden costs, straight and accelerated learning guaranteed.

• Rich experience in delivering superb learning experience
• Learning through case studies and team work wit group exercises
• International faculty and experiences of classmates from various countries
• Full of inspiration and new ways of thinking for your own business

 

Learning methods
The programme is based on participative learning, assuming participants’ own responsibility for their professional and personal development. Learning methods include case studies, discussion, role-play and group-work.

Feedback
Participants will not be evaluated during the programme; they will however be suggested further orientation upon their individual performances and their contribution to the class. They are encouraged to have discussions with lecturers, professors, and staff, which would give them additional opportunities for professional guidance during and after the programme.

Participants are awarded a Certificate of Completion.
 

Programme Faculty

The faculty come from leading European health care management development institutions, universities and consultancy. They are all with over 40 year of their experience in their fields, and are renowned not only across Europe but also globally.

Claus Møller
Claus Møller is an internationally renowned keynote speaker, and world’s leading author and management consultant. He has been actively involved in improving organisational effectiveness for more than 40 years. He has been credited with the turnaround of numerous organizations, in industries as varied as health care, travel & hospitality, manufacturing, automotive, retail, energy, financial services and government. Claus has worked extensively as an advisor and coach to a wide range of blue chip clients. Claus Møller is one of only 9 Quality Gurus in the world, and the only European one, according to a study published by the British Department of Trade and Industry (DTI). His quality concept adds a new crucial dimension to traditional quality thinking: ”The Human Side of Quality”. It focuses not only on the quality of products and services, but also on the quality of the people producing and delivering them – an essential element of every health care service.

Alan Maynard
Alan Maynard is a Professor of Health Economics at the University of York in England. He was Founding Director of the Graduate Programme in Health Economics at York (1977-1983) and Founding Director of the Centre for Health Economics at York (1983-1995). Currently he teaches in the Hull-York Medical School and the Department of Health Sciences at York. He has worked in health care management since 1983, firstly as a non executive director of York Hospital and, since 1997 as Chairman. He is a member of the UK Academy of Medical Sciences, a Visiting Professor in the Centre for Health Economics Research and Evaluation (CHERE) at the Technology University, Sydney, Australia and has been awarded honorary doctoral degrees by the Universities of Aberdeen and Northumbria. He is a Founding Editor of the *Health Economics,* a monthly academic journal published by Wiley.

Steve Lawson
Steve Lawson specialises in management development in strategic management and change management. He has considerable experience of lecturing, consultancy and writing in these areas in public and private sector environments both UK and overseas. As a Specialist in Management Development and Consultancy Steve has carried out numerous assignments on strategy and implementation, business planning and business development activities with strategic partners and new clients. His work has included organisations in manufacturing, professional services, computing, telecommunications, retailing and a wide range of public service organisations. As a Manager/External/Adviser Steve has over 25 year’s management experience in public and private sector organisations. Steve also has held several Business and Local Authority full-time positions from 1972 prior to joining Huddersfield University Business School and then Sheffield Business School in 1989/1990. Since 1992 Steve has co-authored numerous contributions, edited works and attended or delivered conference presentations both in the UK and overseas. Steve has also been closely involved with the management of a range of high profile conferences in recent years, e.g., Academy of Marketing, and British Academy of Management.

Colin Gilligan
Colin is Professor of Marketing at Sheffield Hallam University, a Visiting Professor at Northumbria University and a Visiting Faculty Member of the NIMBAS Graduate School of Management in The Netherlands. Over the past twenty years he has carried out numerous management consulting and development assignments for organisations in both the private and the public sectors. Amongst the clients with whom he has worked are Microsoft, BBC Worldwide, The Institute of Directors, Intel, Kellogg’s, Johnson & Johnson, Nissan Europe, Royal Mail, Shell Oils, DeWalt (part of Black & Decker), Scottish Courage Brands, the British Council, and a number of healthcare organisations. He is the author / co-author of ten books, including the best-selling Strategic Marketing Planning and a contributor to six others. His report on the international marketing of British universities and colleges, which was commissioned by The British Council, was published in 2000 (The Gilligan Report). This has subsequently had a significant effect on approaches to international student recruitment. He wrote the commentary to Positioning for Success (2003) and was a member of the advisory panel for the British Council/IDP working party on the development of international student markets.